The new Cactus Jack Design Center is housed in TX/RX Labs. The partnership was focused on bringing new educational opportunities to underserved students in Houston, Texas and across the country that allows them to explore their creative talents in two online design courses.” The festivities were to include the unveiling of the Cactus Jack Design Center (an endeavor that has been billed as a collaboration with Parsons School of Design) and several public basketball courts, as well as an array of sneaker release events in conjunction with Nike’s Snkrs.Īfter multiple requests for comment about the status of its partnership with Scott and his foundation and Parsons School of Design, a Parsons spokesperson issued the following statement Tuesday: “Parsons’ partnership with Travis Scott and the Cactus Jack Foundation recently concluded at the end of a one-year agreement. Sponsors of the event included Nike’s Jordan brand, Levi’s, Verizon and Raising Cane’s Chicken Fingers, among others. 5 following the chaos that ensued during his concert that night. The two-day event in Scott’s home city of Houston was suspended on Nov.
With 65 million followers across Instagram, Twitter and Facebook, Scott has massive social media reach and has had great branding appeal for major brands and luxury labels. His raucous concerts have previously resulted in allegations, including Scott pleading to reckless conduct charges after the 2015 Lollapalooza festival. The tragic events that unfurled at this year’s Astroworld festival present a precarious situation for Nike and other sponsors of Scott. The 30-year-old Scott vowed to cover the funeral costs for the victims of Astroworld and has offered mental health services to the affected families and communities.
Nike has dealt with its share of controversies through the years, in working with internationally renowned talent like pro golfer Tiger Woods, elite cyclist Lance Armstrong and Olympic sprinter Oscar Pistorius. The two were to launch Nike x Travis Scott Air Max 1 sneakers in Baroque Brown and Saturn Gold in December, but Nike took to its Snkrs app to announce the indefinite postponement. The sportswear giant and the “Astroworld” rapper are frequent collaborators and have brought to life a number of Nike Dunks, Air Max and Jordan sneaker collaborations, as well as Scott’s Cactus Jack line.
Nike declined further comment Tuesday beyond the statement on its Snkrs app, which read: “Out of respect for everyone impacted by the tragic events at the Astroworld Festival, we are postponing the launch of the Air Max 1 x Cactus Jack.” Nike has had no further comment. Tiffany Unveils Most Expensive Design In Its History: See The World’s Fair NecklaceĪ spokesperson for Scott and his Cactus Jack Foundation declined comment Tuesday afternoon.